This is a pretty creative way to promote a video game. Microsoft Japan seems to have created some hype around Yunnie, a cute japanese girl from japan, via youtube. I'm not japanese...so i have no idea what she's saying...but it's really apparent that they've created a real intimate relationship with the viewers and yunnie worldwide and then by the 10th episode on december 26th, launched a campaign to kick off a gears of war youtube campaign.
After that episode, they launched part 2 of that episode and it has this monster underneath the bed. after some struggling "gearsofwar.jp" pops up on the screen. Can anybody translate this? Contact me.
After that, on January 4th, another episode appears on you tube! This time, it features Yunnie doing a Para Para dance with the Gears of War Monster underneath the bed. After she's done her dance, another screen of "gearsofwar.jp" pops up. Personally, i can't wait to see the next video. Gears of War launches in Japan on January 18th. So i know they'll have another video coming soon.